2024 ANNUAL REPORT
Charleston & the South Carolina Coast
Economic Indicators
Charleston1
36.9%
5-year
GDP growth
GDP growth
5.5%
5-year population growth
3.4%
Unemployment as of Dec. 31, 2024
No. 3
highest inbound rate in the nation2
58.7%
of South Carolina
moves are inbound migration3
moves are inbound migration3
Myrtle Beach1
41.7%
5-year
GDP growth
GDP growth
7.8%
5-year population growth
4.6%
Unemployment as of Dec. 31, 2024
No. 3
in Net
Migration2
Migration2
65.0%
of statewide
moves are inbound
migration3
moves are inbound
migration3
- Source: U.S. Bureau of Economic Analysis, retrieved from FRED, Federal Reserve Bank of St. Louis
- Source: U.S. News and World Report
- Source: North American Moving Services
Tommy understands our business as well as anyone and is timely and accurate with request from us. Couldn't ask for more from a business partner.Charleston & the South Carolina Coast clientClarissa responds promptly and always seems to be available to help with my requests. Whatever my problem or task is, she cheerfully helps and gets the work done.Charleston & the South Carolina Coast clientI personally love the personal touches they offer in just getting to know me as a client and as a person. They are friendly and helpful. I am never made to feel like I'm just a customer.Charleston & the South Carolina Coast clientPersonal service and feeling of a small town community bank. They know our name when we walk in the door. The people at our branch in Mount Pleasant have been with the company for several years which demonstrates to me that the company is committed to its employees and therefore able to retain them.Charleston & the South Carolina Coast client
Pinnacle Growth
8
Revenue Producers
Hired
Hired
6.2%
Loan Growth to $1.2 Billion
-3.3%
Deposit Growth to $1.7 Billion
No. 6
Charleston Deposit Market Share Out of 36 Banks*
No. 13
Myrtle Beach Deposit Market Share Out of 20 Banks*
No. 14
Hilton Head Deposit Market Share Out of 20 Banks*
Up from No. 15 in 2023
*As of June 30, 2024, according to FDIC data.